NLA Conference 2005
NEVADA LIBRARY ASSOCIATION
Annual Conference
October 19-22, 2005
NLA POST CONFERENCE October 22
12:30 to 5:00 pm
Marketing Your SCHOOL Library
12:30 pm: Box Luncheon
Looking to the Future: The 2005 AASL Strategic Plan
During the 2005 American Library Association Annual Conference,
the American Association of School Librarians approved a strategic plan
that will guide the association for the next 10-15 years. Come to hear
what your school librarian assocation will be focusing upon in the foreseeable
future and how you can get involved! Immediate Past-president, Dawn Vaughn,
will describe the process used to develop the strategic plan as well
as how this plan will affect you.
1:00 pm Keynote Speaker:
Marketing Information Literacy Across the Library Continuum. Jackie
Siminitus, MLS, SBC Library Advocate
School librarians and higher education librarians are both tackling
info literacy, but not together. Whether it’s called information
literacy, information competency, ICT, or library research skills,
all library types are well-positioned to market this as one of their
strengths or "core competencies." Jackie will give her perspective
of how information literacy has evolved, why a large communications
firm like SBC Communications has invested in literacy and information
literacy initiatives, and ideas on how librarians and other collaborators
could market “information literacy.”
Jackie Siminitus is California's SBC Library Advocate for SBC Communications.
She is a former academic and corporate librarian. She follows library
issues, technology trends, and network applications. She has published
research reports on information literacy, equitable access to school
library resources, library grants & networking e-newsletter. She
is on CLA Assembly and is past-president of CLA's Information Technology
Section. Jackie has also taught a course on "Marketing Libraries
in a Networked World" for four summers at San Jose State University,
using interactive videoconferencing between San Jose and the CSU Fullerton
campuses. See Jackie's website at www.kn.sbc.com/support/jackie
Marketing the Library and Staying Sane: Jeanne Munk, Director, Pershing
County Library
Pershing County Library is marketing the library to new, existing and
old patrons to help them re-discover their library. The library has
entered into partnership with several organizations to reach this goal:
Local PBS K14Kq graphics department to develop a brochure and flyer;
Even Start Spanish speaking student to translate materials into Spanish;
University of Phoenix Marketing 421 Learning Team A to develop future
marketing ideas for the county’s Hispanic population; use of
the resources of the Chamber of Commerce to help distribute the flyer
through the mail.
Information Literacy: Ellen Fockler, Library/Media Technology Coordinator,
Washoe County School District
Practical ways to apply Nevada’s Information Literacy standards
to your school or partnership library.
Rewards of Reading: Phil Fickes, Entrepreneur, Ely
An artistic approach to encourage reading and promote the library,
the presenter will teach participants that what you learn is yours
to keep and all books are magic when read. Mr. Fickes will perform
magic tricks leaning towards promoting interest in books and reading.
The storytelling component will be a poem/story reading with puppetry
performance and the puppet performance will promote the positive
rewards of reading.
Phil Fickes has owned and operated three businesses and for 35 years
has had the unique hobby of puppetry and magic. He is a current member
of the Puppeteers of America, Angels Puppetry Guild, and San Francisco
Puppetry Guild. He was also responsible for starting and organizing
the Las Vegas Puppetry Guild. He has taught classes in puppetry for
Nevada Arts Council; sock and shadow puppetry for Clark County Parks & Recreation
Department; various forms of puppetry, magic and balloon tying for
the City of Henderson Parks and Recreation Department. Mr. Fickes has
also performed many puppet and magic show for the City of Las Vegas
Community Centers, Safe Key Programs and Library District. He moved
to Ely and since has put his long time hobby into play, where he has
performed puppetry, magic, ventriloquism and balloon tying for many
city and County wide events. He volunteers for Ely's Boy & Girl
Scout Troops and is a member of the Ely Renaissance Committee and Elks
Lodge. He enjoys being a part of the community and putting smiles on
people's faces; both young and old.
5:00 pm Raffle:
Terri Farley will provide a library visit as a raffle prize. She would
also be pleased to sign books for all in attendance. A set of her
PHANTOM STALLION books will be a second raffle prize.
All registered post-conference attendees will receive a complimentary
copy of her new book, Seven Tears Into the Sea. It's been nominated
as an ALA Best Book for Young Adults.
Terri Farley lives in the foothills of the Sierra Nevada mountains
with her journalist husband, two children and pets. For more information:
http://terrifarley.com/bio.shtml
